The London Lunchbox Company, a successful London-based supplier of pre-packed breakfasts and lunches for tour operators, corporate events and organised groups, is looking to increase its online bookings, thanks to its new website.

The London Lunchbox Company, a successful London-based supplier of pre-packed breakfasts and lunches for tour operators, corporate events and organised groups, is looking to increase its online bookings, thanks to its new website.

Dina Samani of The London Lunchbox Company takes up the story: ‘For a business like ours a good internet presence is essential as many potential customers both research and book online. We previously had a website which, whilst it looked good, did not perform well. Our business was badly reflected and the online booking form didn’t work. This caused problems for our customers and resulted in a loss of businesses. I knew I needed a new solution for the good of the company.’

Dina continues: ‘I then met Mukesh Shah of IRUN Business Intelligence, a specialist in internet marketing strategies. He took the time and effort to understand my business and recommended building a new website, paying particular attention to the site’s navigation. My new website accurately reflects my company and includes great functionality – the online booking actually works!’

Mukesh Shah comments: ‘When Dina’s new website went live, I carried out some standard search engine optimisation work and the result is a high ranking on the major search engines.’

Dina adds: ‘I am really pleased with my new website and the search engine optimisation is obviously working as the high number of hits testifies and I look forward to my online bookings increasing. My only regret is not hearing of IRUN sooner – it could have saved me lots of time and money with my previous web developer.’

More information can be found at www.londonlunchbox.com.